Wednesday, March 3, 2010 at 1:49 am
Consider this: a posh locality at a metro city with numerous fast food shops placed one adjacent to the other. How would a caterer outsmart his neighbouring competitors? Perhaps, a specialized business card can work wonders – for example, a magnetic business card.
These are special cards with many uses. They can be fixed on to a place without any fear of getting displaced. So, if these cards are placed strategically, they can be a reference point at-a-glance.
Magnetic Business Cards
Business cards with in-built magnetic strip are known as magnetic business cards. These have the ability of sticking on to metal frames, such as fridges, vending machines, cabinets, lockers, etc.
These cards are easy to make as well. Any normal card can become a magnetic card when a magnetic stick-on strip is stuck on to it. There are special printers that create instant magnetic business cards.
Magnetic Business Cards Vs. Phone Books
Phone books are hard copies of the details of various contacts. It is indeed tedious to flip through a phone book to get contact information just when there are multiple tasks to be accomplished at the same time. Many tried keeping small chits of information and place them in cabinets or in a rack. But, within few weeks they disappeared.
Such problems can be done away with by using a magnetic card. Some small business firms promote their business and networking by providing a magnetic card. People, such as a pest control executive, water-filter man, repair workers, contractors, etc. are needed at odd times and odd hours.
Why pick up a hefty telephone directory or a phone book to get the contact number? Take a quick glance at the magnetic card that is fixed on to a metal cabinet or fridge. Away from day-to-day activities but quite near at hand, these cards are useful and convenient way of keeping contacts and social networking.
Professional and Attractive Look-n-Feel
Magnetic cards need optimum thickness to use the magnetic property in the right manner. As such, these cards look sturdy, glossy, and far more attractive than the ordinary magnetic cards. Although, many people try this magical formula themselves and add magnetic strip to the card, it is still not as bright as good-looking as the professionally made cards.
As the look of a business card matters a lot, care needs to be taken to enhance the look-n-feel of the card before presenting it. Many inkjet printers have the option of creating a magnetic card. However, these are not bright or effective.
Online printing technology is however, an excellent way to create good magnetic cards. Aided with high-resolution colours these cards are far more appealing in their appearance.
Superseding Competitors with Magnetic Cards
Consider a scenario where a cabinet wall has a magnetic card of two fast-food shops. People would always try their contact number first rather than digging a congested phone directory. For a successful networking and marketing strategy, small businesses should always get a magnetic business card.
For those products that are used at home, sales executives should promote their company’s skills and adept marketing policies by securing a magnetic card.
Categories: Business Cards